SEO & AEO
Ranking in the search engines people type into and the answer engines they ask instead, so you show up wherever the question is being asked.
- Technical SEO audit and fixes
- Content built around real search intent
- Structured data for answer engines
- Monthly ranking and traffic reporting
Often paired with Google & social ads and Campaign & analytics.
Ranking is not enough anymore.
More searches now end inside an AI-generated answer instead of a list of links. AEO, short for Answer Engine Optimization (also called AI Engine Optimization), is how you get cited inside that answer instead of left out of it.
Targets a ranking position in a list of links. Rewarded by keyword-matched pages, backlinks, and domain authority. Measured by rank position and click-through traffic.
Targets being the source an AI system quotes or cites directly inside its generated answer. Rewarded by clear, structured, directly-answerable content. Measured by how often your brand is cited inside AI answers.
- Structured data and schema markup so answer engines can parse what your business actually offers
- Content written in direct, quotable question-and-answer format
- FAQ and how-to schema built around the questions your customers actually ask
- Topical authority built so AI systems trust your business as a source
- Ongoing monitoring of whether and how your brand appears inside AI-generated answers